Ulrike Parson
Chief Executive Officer
Ulrike Parson is the founder and CEO of parson AG. Ulrike’s areas of expertise are content strategy consulting, digitalization and intelligent information. She is a member of the iiRDS Steering Committee.
Latest articles by Ulrike Parson
Version 1.0 of iiRDS was released in April 2018. Now it is important to understand how iiRDS, intelligent information, and content delivery are related. What is intelligent information and how can iiRDS support the delivery of intelligent information?
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Today's world is VUCA : volatile, uncertain, complex, and ambiguous. Companies are facing complex challenges such as Industry 4.0 and the Internet of Things. Those who do not respond fast, may be driven out of the market. read more
In this article, Martin Kreutzer and Ulrike Parson describe how you fill content delivery portals with smart content so that users quickly get the right answers to their questions. read more
At this year’s TC world conference, the tekom working group „Information 4.0” introduced the first results of the group’s work for defining a new content delivery standard for technical documentation in the age of Industry 4.0: iiRDS. tekom is the German association for technical communication. read more
Usually, we create technical documentation in the form of a manual – for specific target groups and product versions. With the help of content management systems, we add metadata to our text modules and generate exactly the manual we want. Now, with the Internet of Things and a much stronger focus on modular information, our classic manual does not seem to have a future anymore. read more